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State Of Franklin Healthcare Group is Hiring a BRAND COPYWRITER Near JOHNSON CITY, TN
Job Details
Description
Brand Copywriter
Seeking a Brand Copywriter in Johnson City, TN at our Marketing Office. Office hours typically 8 to 5, Monday through Friday.
WHO WE ARE:
State of Franklin Healthcare Associates is a physician-led and employee-owned multi specialty care group of more than 250 providers and 900 team members headquartered in Johnson City, TN with 35 locations in the upper East Tennessee & Southwest Virginia region. Our mission is to improve the health and well being of our patients and our team members.
PRIMARY RESPONSIBILITIES
- Develops compelling and effective writing that achieves the objectives identified in creative briefs and project meetings.
- Able to take detailed complex concepts and transforming them into creative ideas, while maintaining brand and messaging standards.
- Ensure all content is on brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience for all channels of content including online social media, video, and print.
- Research and understand a client’s needs and target audiences, through online searches, reviews of existing research, interviews with patients, physicians, or others, and in-person meetings.
- Develop content across digital platforms, including website, landing pages, social media, online advertisements. Blog etc. and with all content types.
- Write original copy and edit content for a range of marketing products, blogs, and other communications and materials.
- Collaborate with the marketing team members from concept development to delivery of final product.
- Apply SEO best practices to generate traffic to our website, incorporating keywords. Stellar attention to detail.
REQUIREMENTS:
- Four year degree from an accredited university (or the equivalent) in journalism, English, communications, or related discipline. A minimum of five years full-time experience in writing as a journalist with knowledge of digital content writing.
EXPERIENCE:
- Two or more years of professional copywriting experience with solid portfolio of work. Exceptional writing and research skills, the ability to work independently or within a team to meet deadlines, and excellent organizational and multitasking skills. Proofreading experience and familiarity with standard style guides, experience with content management systems, and a keen eye for detail and appreciation for design. Additionally, advanced computer software skills are required.
WHAT WE OFFER:
State of Franklin Healthcare provides a comprehensive and competitive total compensation package designed to meet the needs of our full time team members to include:
- Company Provided Life and Accidental Death and Dismemberment Insurance
- Company Provided Long Term Disability Insurance
- Employee Stock Ownership Plan
- 401(k) Company Contributions
- Voluntary options for Medical, Dental, Vision, and additional Life Insurance.
- Company match in Health Savings Account Plans (restrictions apply)
- Vacation, Personal, Sick and Holiday Time Off
- An array of team member perks and discounts
- Tuition Assistance Programs
- And more!
Qualifications
Responsibilities:
Brand Copywriter
Seeking a Brand Copywriter in Johnson City, TN at our Marketing Office. Office hours typically 8 to 5, Monday through Friday.
WHO WE ARE:
State of Franklin Healthcare Associates is a physician-led and employee-owned multi specialty care group of more than 250 providers and 900 team members headquartered in Johnson City, TN with 35 locations in the upper East Tennessee & Southwest Virginia region. Our mission is to improve the health and well being of our patients and our team members.
PRIMARY RESPONSIBILITIES
- Develops compelling and effective writing that achieves the objectives identified in creative briefs and project meetings.
- Able to take detailed complex concepts and transforming them into creative ideas, while maintaining brand and messaging standards.
- Ensure all content is on brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience for all channels of content including online social media, video, and print.
- Research and understand a client’s needs and target audiences, through online searches, reviews of existing research, interviews with patients, physicians, or others, and in-person meetings.
- Develop content across digital platforms, including website, landing pages, social media, online advertisements. Blog etc. and with all content types.
- Write original copy and edit content for a range of marketing products, blogs, and other communications and materials.
- Collaborate with the marketing team members from concept development to delivery of final product.
- Apply SEO best practices to generate traffic to our website, incorporating keywords. Stellar attention to detail.
REQUIREMENTS:
- Four year degree from an accredited university (or the equivalent) in journalism, English, communications, or related discipline. A minimum of five years full-time experience in writing as a journalist with knowledge of digital content writing.
EXPERIENCE:
- Two or more years of professional copywriting experience with solid portfolio of work. Exceptional writing and research skills, the ability to work independently or within a team to meet deadlines, and excellent organizational and multitasking skills. Proofreading experience and familiarity with standard style guides, experience with content management systems, and a keen eye for detail and appreciation for design. Additionally, advanced computer software skills are required.
WHAT WE OFFER:
State of Franklin Healthcare provides a comprehensive and competitive total compensation package designed to meet the needs of our full time team members to include:
- Company Provided Life and Accidental Death and Dismemberment Insurance
- Company Provided Long Term Disability Insurance
- Employee Stock Ownership Plan
- 401(k) Company Contributions
- Voluntary options for Medical, Dental, Vision, and additional Life Insurance.
- Company match in Health Savings Account Plans (restrictions apply)
- Vacation, Personal, Sick and Holiday Time Off
- An array of team member perks and discounts
- Tuition Assistance Programs
- And more!
Job Summary
Other
$60k-76k (estimate)
05/14/2024
05/29/2024
The job skills required for BRAND COPYWRITER include Copywriting, Proofreading, Product Marketing, Digital Content, etc. Having related job skills and expertise will give you an advantage when applying to be a BRAND COPYWRITER. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by BRAND COPYWRITER. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for BRAND COPYWRITER positions, which can be used as a reference in future career path planning. As a BRAND COPYWRITER, it can be promoted into senior positions as a Copywriter III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary BRAND COPYWRITER. You can explore the career advancement for a BRAND COPYWRITER below and select your interested title to get hiring information.
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